Announcement: Launch of Buddies Rewards Announced, Buddies in Bad Times Theatre

Buddies in Bad Times Theatre is pleased to unveil its new customer loyalty program, Buddies Rewards. This program rewards return customers by offering discounts that increase with every purchase. It is free to join, there is no obligation to buy, and offers all the savings of a Season Pass without the commitment or up-front cost.

Buddies believes its audience deserves an incentive program that truly reflects their interests and purchasing habits. In 2013, the theatre conducted a massive audience survey and found that many loyal patrons attended multiple shows throughout the season, but are not interested in purchasing a traditional Seasons Pass. In response to this feedback Buddies has crafted a unique program that provides all the savings of a season’s pass without cost or obligation.

Artistic Director Brendan Healy says, “We are thrilled to be offering this program as a response to the changing needs of our audience. We are also proud to be leading the industry by re-imagining ways that audience members can benefit from their commitment to their favourite theatre.”

Registration for the program is now available, for more information and to sign up on-line visit   

Buddies Rewards is a free program that offers flexible savings to Buddies patrons, with every ticket purchased earning bigger discounts to shows in the company’s Mainstage Season. After the purchase of two full-priced tickets, patrons will receive a discount of 10% off their third and fourth tickets, and a 20% discount on all ticket purchases thereafter. Following the purchase of ten tickets, patrons will receive one free ticket.

All shows in the company’s Mainstage Season are eligible for Buddies Rewards, as well as select community events that take place in the Cabaret space. Patrons can find out which shows are included in the Program by looking for the Buddies Rewards logo online, by contacting the Buddies box office, or by visiting

To register for Buddies Rewards, audience members may sign up online, over the phone, or in-person at the Buddies Box Office. There is no cost to join the program and there is no obligation to buy. Some restrictions apply – see for details.

The company still offers a fully flexible Season Pass, which can be purchased through the Buddies Box Office at 416-975-8555 or in-person at 12 Alexander Street. In addition, Buddies is offering special $25 early bird single tickets for select shows in the 2014/15 – details at
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Established in 1979, Buddies in Bad Times Theatre is Toronto’s leading destination for artistically-rigorous, alternative theatre and a world leader in developing queer voices and stories for the stage. Over the course of its history, it has evolved into the largest facility-based queer theatre company in the world and has made an unparalleled contribution to the recognition and acceptance of queer lives in Canada.